Gold Mountain’s flexible schedules and pay scale allows college students to support themselves while they focus on school. The client needed to target students directly with this message and wanted to create a relatable commercial.
DESCRIPTION OF DELIVERABLE:
Red Crow Marketing created a 30 second commercial that uses Gold Mountain’s jingle and heavy branding to reinforce the message and brand. The video uses motion graphics text an voice over to deliver a straightforward message to the college student audience.