From spring suspensions production to dog food manufacturing, at Red Crow Marketing we have over 18 years of experience in the manufacturing marketing industry.
MANUFACTURING MARKETING HAS CHANGED
With an increase in technology, there is no question that marketing has changed, especially in the manufacturing industry. Relying solely on trade shows and one-on-one networking is not enough anymore. While industrial manufacturing marketing is often unique, new, and younger-generation buyers and engineers rely on the internet for advice and purchasing solutions.
Today, buyers are searching for products and services on the internet before talking to anyone. This is far different from the past when people would meet face to face to discuss their options. Thus, industrial manufacturers must become savvier online and utilize digital marketing for their products and services.
RED CROW MARKETING AS YOUR MARKETING AGENCY
The Content Marketing Institute found that the biggest reason for the lack of marketing in the manufacturing industry is due to lack of time. We understand you are busy and it is hard to stay up to date with all the current trends. Don’t let time hold you back from gaining more business and letting your competition win over your customers. Contact Red Crow Marketing in Springfield, MO today and we will develop a strategic marketing plan to fit your unique goals.
A PROCESS THAT GETS RESULTS
Our marketing plan process always begins with an initial discovery meeting to learn about your business, industry, challenges, and goals. From there, we develop a strategic marketing plan tailored specifically to your business and goals. Manufacturing or B2B marketing is different than consumer marketing and no two manufacturers are the same. Therefore, we do not believe in using the same plan for every business.
We take your industry and goals to develop a plan best suited for you. Then, we will begin executing the plan and evaluate/measure the plan as we go. We believe strongly in measuring the success of our marketing campaigns to see what works and what needs improvement. This is just one reason why our client-retention is 8 times higher than an average marketing or advertising agency.
MANUFACTURING MARKETING TECHNIQUES
For the manufacturing industry, marketing isn’t just about flashy imagery and cute one-liners, it’s a crucial part of the business that touches prices, products, and sales. So it’s important to understand how to use marketing for your business’ success.
READY TO GET STARTED?
Schedule a meeting with our digital marketing experts today. We’ll help you determine the best digital strategy to meet your goals and reach your audience.