BE SEEN BY YOUR CUSTOMERS
WITH DIGITAL MARKETING
Digital marketing is the process of promoting and selling products and services using online marketing channels. This type of marketing is used for similar tactics as traditional marketing (creating brand awareness, providing information, offers, CTAs, etc.) but focuses the efforts online.
Instead of categorizing all digital marketing into one segment, we separated it into 8 different segments.
SEARCH ENGINE OPTIMIZATION (SEO)
Search Engine Optimization (SEO) is the process of optimizing your website so you appear within the top results of search engine results pages (SERPs) when someone searches using relevant keywords. Being listed at the top has become extremely important. Many factors play into increasing your rankings such as content creation, website audit, page load speed, updating content, creating backlinks, etc.
LOCAL SEO
Most of the time when someone searches for a service, they want services that are nearby and close to them which is why you need Local SEO. Local SEO is the process of optimizing your website and business listings so you appear as a top result in the local pack or map you see when you conduct a search on Google.
SEARCH ENGINE MARKETING (SEM)
Increasing your organic listings using SEO tactics can take a minimum of 6-9 months to see results. Therefore, Search Engine Marketing can be extremely beneficial to use as your organic position improves. Search Engine Marketing programs are paid ads identified by the “AD” box, which are typically above the organic listings on the search results for specified keywords.
ONLINE REPUTATION MANAGEMENT
Since most people now begin their search for products and services online, your online reputation management is critical. Poor reviews and reputation online can stop all marketing success dead in its tracks. Having an online reputation management system in place to monitor both positive and negative reviews is key to maintaining and attracting new customers.
ARE YOU READY TO GROW YOUR BUSINESS?
If you are ready to grow your business and get ahead of your competition, contact Red Crow Marketing in Springfield, MO to get started! We will develop a strategic digital marketing campaign that will put your message in front of your target audience.
READY TO GET STARTED?
LET'S TALK!
Schedule a meeting with our digital marketing experts today. We’ll help you determine the best digital strategy to meet your goals and reach your audience.