Joy Assisted Living is an assisted living facility in Springfield, Missouri. The facility needed a website to promote their services and amenities. The goal was to reach and communicate with both people who were candidates to live at Joy as well as their children or other decision makers.
Red Crow Marketing designed this website at the beginning of a campaign using the brand’s style guide to create a cohesive brand. The website speaks to the target audience and promotes everything the living facility has to offer. The campaign also included a jingle and TV spot.