When was the last time you took a look at your company’s website through the eyes of your customers? Are you offering content your customers can trust and that makes them take action to do business with you? According to an article by Industrial Marketing Today, your website content...
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B2B Content marketing In today’s competitive world, content marketing is increasingly important for businesses to reach their target audiences. Content marketing has become one of the most popular forms of advertising in the digital age. Many businesses are realizing the power of leveraging these tools to increase awareness, retain their current clients through engaging...
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Honestly, the title of this blog should be “The Biggest Mistake Any Manufacturing CEO Can NOT Make” because the mistake isn’t something you’re currently doing – it’s something you’re NOT doing. And that’s using your iPhone, iPad and laptop for something other than dealing with the logistic details of...
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It’s tough to overestimate the value of a professional website design. If your website is outdated, slow, or simply unattractive, you could be turning away potential customers and preventing new leads from even finding you in the first place. That’s why it’s so important to put your company’s best...
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According to a recent survey from Constant Contact and Chadwick Martin Bailey, the vast majority of smartphone users between the ages of 18 and 39 use their devices to stay connected to email. About 88 percent of smartphone users between 18 and 30 years old use their phones to...
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Most business owners hear a lot of advice about the benefits of social media and SEO, and with good reason. These tools are an important part of a modern marketing strategy for any business that wants to succeed online. However, email marketing is just as valuable of a tool—and...
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It’s no secret that an email marketing list is one of the most effective online marketing tools that a business can employ. Your email list is filled with qualified leads who have already expressed interest in your company by signing up to receive your messages. Naturally, it’s essential to...
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