Most business owners hear a lot of advice about the benefits of social media and SEO, and with good reason. These tools are an important part of a modern marketing strategy for any business that wants to succeed online. However, email marketing is just as valuable of a tool—and...Read more
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This edition of Crow Q&A answers the question: What is SEO and why is it important? Looking for an answer to a marketing or advertising question? Ask us now!Read more
According to a recent study from Ipsos Open Thinking Exchange, nearly 55 percent of American consumers prefer trying new products and brands rather than sticking with the familiar brands they know. Though this figure marks a fairly even split, there is a greater divide when you compare female and...Read more
Marketing is an essential component of any effective business strategy—but to truly derive value from your marketing efforts, you need to analyze whether or not the content is making an impact on your customers. It’s important to make sure that your marketing materials are designed with your customer’s needs...Read more
According to a recent study of 5,657 respondents from the US, the UK, and Canada, consumers who engage with their favorite brands through social media are as likely to make in-store purchases as they are to buy online. The study measured responses over a 17-month period and also found...Read more
Whether you’re starting a new company or looking to successfully launch an upcoming product or service, it’s important to think carefully about your marketing plan and long-term business strategies. Use the following marketing tips to get people talking about your latest offers and to build trusting, loyal relationships with...Read more