Marketing Success for The John Henderson Law Firm
John Henderson Law is a law firm in Springfield, Missouri that specializes in Personal Injury Law and Bankruptcy Law. With many of the over 12,000 lawyers in Missouri engaged Personal Injury Law and Bankruptcy Law, this type of law practice is very competitive. Therefore, it is important for law firms to consider effective marketing options to compete.
Red Crow Marketing was ready for the challenge. Following are some of the marketing and design tactics that Red Crow Marketing and The Henderson Law firm completed together.
NEW UNIQUE WEBSITE
Red Crow Marketing had designed John’s first website several years ago. As with all website today, advances in technology require an upgrade within a few years. As with the first website, Red Crow Marketing designed a website with new improvements to the navigation as well as a new and fresh look. John’s new website successfully highlights bankruptcy and personal injury that communicate immediate value and confidence. See the full website here.
In order to increase the volume of online reviews, Red Crow Marketing designed and produced a simple business card sized Review Request that could be handed out at the conclusion of a case. The card references a landing page on the client’s website which features a link to the review site we chose.
PERSONAL INJURY CARDS
The client wanted to promote their Bankruptcy Law services by creating and sending direct mail. The goal was to target people who may want to look into filing for bankruptcy. Red Crow Marketing designed a creative direct mail piece that was relatable to what the audience would be feeling and caught people’s attention. The front and interior of the direct mail piece graphics depict a new sense of freedom with the help from John Henderson Law.